Delta Experience Index

What is the DEi?
The Delta Experience Index (DEi) is a customer service initiative designed to gauge and improve
our customer’s experience.

What is the goal of the DEi?
To understand and improve the customer experience.

DEi methodology
The DEi is conducted in a quarterly email survey format through a random selection of current active customers.  The DEi is independently administered and audited by Inavero Institute, a third party.

The DEi survey consists of three questions regarding the customer’s current experience with The Delta Companies.  The questions consist of a numerical grade, a short explanation of the grade,
and whether or not the customer would like to be contacted regarding their experience.  Customers partnered with two or more of The Delta Companies may receive a DEi survey from each company they have experienced.  

At the conclusion of each survey, we analyze the DEi data and  create action plans to improve the customer experience.  The action plans affect practices such as methodology, strategy & employee learning programs.